IRI
IRI provides the information, analytics, business intelligence solutions to CPG, retail and healthcare companies to drive their business.
Market Share of IRI
Current Customer(s)
438
Market Share (Est.)
0.19%
Ranking
#20
Top Competitors and Alternatives of IRI
The top three of IRI’s competitors in the Market Research category are Typeform with 34.60%, SurveyMonkey with 27.81%, Qualtrics with 12.08% market share.
| Technology | Domains | Market Share (Est.) | Versus page |
|---|---|---|---|
| Typeform | 81752 | 34.60% | IRI vs Typeform |
| SurveyMonkey | 65708 | 27.81% | IRI vs SurveyMonkey |
| Qualtrics | 28535 | 12.08% | IRI vs Qualtrics |
| Crunchbase | 15014 | 6.36% | IRI vs Crunchbase |
| Clutch | 12558 | 5.32% | IRI vs Clutch |
| Alchemer | 6162 | 2.61% | IRI vs Alchemer |
| Clearbit | 4604 | 1.95% | IRI vs Clearbit |
| Pitchbook | 3123 | 1.32% | IRI vs Pitchbook |
| Kantar | 2300 | 0.97% | IRI vs Kantar |
| Verint | 2225 | 0.94% | IRI vs Verint |
| GFK | 1700 | 0.72% | IRI vs GFK |
| Owler | 1217 | 0.52% | IRI vs Owler |
| Confirmit | 953 | 0.40% | IRI vs Confirmit |
| Psyma | 654 | 0.28% | IRI vs Psyma |
| CivicScience | 585 | 0.25% | IRI vs CivicScience |
| Dataweave | 564 | 0.24% | IRI vs Dataweave |
| Vizu | 541 | 0.23% | IRI vs Vizu |
| Audience project | 473 | 0.20% | IRI vs Audience project |
| Sensor Tower | 453 | 0.19% | IRI vs Sensor Tower |
| Dedoose | 436 | 0.18% | IRI vs Dedoose |
Popular Comparisons
Top Competitors and Alternatives of IRI
The top three of IRI’s competitors in the Market Research category are Typeform with 34.60%, SurveyMonkey with 27.81%, Qualtrics with 12.08% market share.
IRI vs Typeform
IRI vs SurveyMonkey
IRI vs Qualtrics
IRI vs Crunchbase
IRI vs Clutch
IRI vs Alchemer
IRI vs Clearbit
IRI vs Pitchbook
Customers of IRI
Around the world in 2024, over 438 companies have started using IRI as Market Research tool.
| Customers | Employee Range | City | Region | Country | Social Links |
|---|---|---|---|---|---|
| Ebro North America | 500 - 999 | Houston | Texas | United States |  |
| Pero Family Farms Food Company | 500 - 999 | Delray Beach | Florida | United States |    |
| Red Bull GmbH | 10,000+ | Fuschl am See | Salzburg | Austria | |
| Mondelez International, Inc. | 10,000+ | Deerfield | Illinois | United States | |
| NielsenIQ | 10,000+ | Chicago | Illinois | United States | |
| Tyson Foods | 10,000+ | Springdale | Arkansas | United States | |
| Coty, Inc. | 10,000+ | New York City | New York | United States | |
| Walgreens Boots Alliance, Inc. | 10,000+ | Deerfield | Illinois | United States | |
| Anheuser - Busch InBev | 10,000+ | Leuven | Flanders | Belgium | |
| Cargill | 10,000+ | Wayzata | Minnesota | United States | |
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IRI Customers by Products and Services
The top three products and services offering customers that use IRI for Market Research are Beverages (23), Data Analytics (16), Snacks (16).
Customers
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IRI Customers by Employee Size
The majority of IRI's customers for the market-research category fall in the company size of 10,000+ employees (116 companies), 1,000 - 4,999 employees (79 companies), 5,000 - 9,999 employees (45 companies).
Employee Size
IRI Customers by Geography
The top three geographies of IRI for market-research are the United States with 306(74.45%), United Kingdom with 33(8.03%), Canada with 13(3.16%) customers respectively.
Customers
Employees of IRI
Also see other Products/Services by IRI in:
FAQ
Find answers to the most often asked questions by users.
Who are the top IRI competitors?
IRI’s Top competitors in the market-research category are Typeform, SurveyMonkey, Qualtrics. You can view a full list of IRI competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of IRI and 40,000 other technologies on the internet. You can also compare IRI and its feature with top competitors here : IRI vs Typeform IRI vs SurveyMonkey IRI vs Qualtrics.
What is IRI customer distribution based on company size?
What is IRI market share in the market-research?
What are the top countries that use IRI?
What are the top industries that use IRI?
Justine Lyon
Senior VP of Sales, Ally
At my previous organization we used Zoominfo and LInkedIn Navigator for contact, Bombora for intent and DiscoverOrg for account info. When I joined Ally where we use 6sense, I found it to be as valuable as all the other tools combined!
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