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Campaign Management

Q: How many companies use Campaign Management software these days?

Around the world in 2024, over 506,994 companies are currently using one or more Campaign Management software. Out of these, there are 404,221 companies using Campaign Management tools that are originally from the United States.

Q: Which company has the most significant market share in the Campaign Management software space?

The top few companies that have the most significant market share in the Campaign Management space are HubSpot Marketing Hub with 18.97% of market share, Adobe Marketing Cloud with 9.42% of market share, ActiveCampaign with 6.93% of market share. Check for other Campaign Management technologies market share here.

Q: What are the top industries that usually use Campaign Management softwares?

The top industries that use Campaign Management software are Digital Marketing (16,144), Marketing (16,112), Seo (12,843).

Gain market share and customer base information about the top Campaign Management software. Check out our list of Campaign Management Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

163

Technologies Tracked

773790

Companies Tracked

Categories related to Campaign Management

Event Marketing And Management

Marketing Automation Platforms

Social Marketing

Content Marketing Tools

Campaign Management

Top 5 Campaign Management technologies in 2024

Over 773790 companies are using Campaign Management tools. HubSpot Marketing Hub with 18.97% market share (146824 customers), Adobe Marketing Cloud with 9.42% market share (72918 customers), ActiveCampaign with 6.93% market share (53659 customers).

Technology

Market Share (Est.)

Customers

HubSpot Marketing Hub

18.97%

146824

Adobe Marketing Cloud

9.42%

72918

ActiveCampaign

6.93%

53659

Google Ads

6.85%

52969

Outbrain

5.63%

43567

Others

52.19%

403853

Campaign Management Customers by Employee Size

The majority of Campaign Management category falls in the company size of 0 - 9 employees (240696 companies), 20 - 49 employees (174706 companies), 10 - 19 employees (99823 companies).

Employee Size

Campaign Management Customers by Geography

Companies using Campaign Management technology software are majorly from the United States with 404221 (63.03%), United Kingdom with 60588 (9.45%), Canada with 34906 (5.44%) customers respectively.

Customers

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Campaign Management Customers by Industry

Top industries that use Campaign Management for Digital Marketing (16144), Marketing (16112), Seo (12843).

Customers

Market Share for Top Campaign Management Technologies

Analyze the market share of popular Campaign Management technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(Est.)(%)
1	HubSpot Marketing Hub	146824	18.97
2	Adobe Marketing Cloud	72918	9.42
3	ActiveCampaign	53659	6.93
4	Google Ads	52969	6.85
5	Outbrain	43567	5.63
6	Segment	38825	5.02
7	Pardot	35943	4.65
8	MailerLite	28770	3.72
9	Marketo	28664	3.70
10	Vidyard	26578	3.43
11	Campaign Monitor	25448	3.29
12	Asana	22164	2.86
13	SEMrush	16991	2.20
14	monday.com	15138	1.96
15	Infusionsoft	14976	1.94
16	SharpSpring	14573	1.88
17	WordStream Advisor	12398	1.60
18	Salesforce Marketing Cloud	11703	1.51
19	AWeber	11437	1.48
20	Adobe Experience Manager	10050	1.30
21	dotdigital Engagement Cloud	7236	0.94
22	Autopilot	5178	0.67
23	Email It	5141	0.66
24	NationBuilder	4865	0.63
25	Workfront	4412	0.57
26	VerticalResponse	4094	0.53
27	Wisepops	4003	0.52
28	Flipcause	4003	0.52
29	Second Street	3899	0.50
30	Meltwater	3053	0.39
31	ONTRAPORT	2889	0.37
32	Choozle	2450	0.32
33	Instapage	2351	0.30
34	Bizible	2340	0.30
35	Salesfusion	2207	0.29
36	Quorum	2075	0.27
37	Marketing 360	2067	0.27
38	dotmailer	1802	0.23
39	Adobe Campaign	1707	0.22
40	LeadDyno	1522	0.20
41	Landingi	1472	0.19
42	Campaigner	1364	0.18
43	iZooto	1361	0.18
44	TUNE Marketing Console	1276	0.16
45	Iterable	1022	0.13
46	ReferralCandy	1011	0.13
47	Bronto Marketing Platform	967	0.12
48	LinkedIn Campaign Manager	845	0.11
49	LeadsRx	780	0.10
50	Appforma	693	0.09
51	Meridianlink	615	0.08
52	Sizmek	585	0.08
53	Netcore Smartech	577	0.07
54	Sarbacane	499	0.06
55	ActiveTrail	428	0.06
56	Klipfolio	424	0.05
57	Envoke	400	0.05
58	Spredfast	395	0.05
59	bpm'online marketing	365	0.05
60	Unbxd	362	0.05
61	GreenRope	349	0.05
62	Kapost	320	0.04
63	AppAnnie	311	0.04
64	Easypromos	310	0.04
65	Metadata.io	294	0.04
66	ShippingEasy	291	0.04
67	Adobe Enterprise	291	0.04
68	Totango	290	0.04
69	Emma Email	283	0.04
70	Percolate	278	0.04
71	Alterian	260	0.03
72	Marin Software	257	0.03
73	Maropost	246	0.03
74	Bannerflow	242	0.03
75	CallFire	180	0.02
76	HasOffers by TUNE	166	0.02
77	Acquisio	162	0.02
78	Adobe Media Optimizer	142	0.02
79	SmartFocus	140	0.02
80	InsightSquared	136	0.02
81	Salesforce Advertising Studio	128	0.02
82	TapClicks	127	0.02
83	ZeroBounce	126	0.02
84	Kaboodle	107	0.01
85	Intellifluence	106	0.01
86	EtailPro	106	0.01
87	Skyword	100	0.01
88	Folloze	92	0.01
89	ActiveConversion	91	0.01
90	Movio	85	0.01
91	Talon.One	81	0.01
92	Simplicity	79	0.01
93	Optmyzr	75	0.01
94	Refined Ads	75	0.01
95	HCL Unica Campaign	73	0.01
96	SocialPilot	58	0.01
97	Mediaocean Prisma	55	0.01
98	LeadMaster	46	0.01
99	BlueWinston	45	0.01
100	Social Seeder	43	0.01
101	Vouchery	42	0.01
102	Katabat	38	0.00
103	JangoMail	38	0.00
104	ion interactive	38	0.00
105	MatchCraft	34	0.00
106	Zaius	33	0.00
107	HitPath	32	0.00
108	LimeLight CRM	30	0.00
109	OptimizePress	28	0.00
110	InviteBox	27	0.00
111	Mailify	26	0.00
112	Beevolve	24	0.00
113	Referral SaaSquatch	22	0.00
114	SimplyCast	21	0.00
115	Aprimo Campaign	19	0.00
116	Sales & Orders	18	0.00
117	Kutenda	18	0.00
118	LinkTrust	17	0.00
119	emfluence	16	0.00
120	DOZ	16	0.00
121	Full Circle Response Management	15	0.00
122	Direct Mail Manager	15	0.00
123	Mothernode CRM	14	0.00
124	Uniqodo	14	0.00
125	Dolead	13	0.00
126	Offerslook	12	0.00
127	SutiCRM	10	0.00
128	CrazyCall	10	0.00
129	Experiture	10	0.00
130	Trail Blazer Campaign Manager	10	0.00
131	SalesCamp	10	0.00
132	MoonMail	9	0.00
133	JDX suite	9	0.00
134	Workgroups DaVinci	8	0.00
135	AdStage	8	0.00
136	Jooicer	8	0.00
137	KickoffLabs	7	0.00
138	Mogo CRM	7	0.00
139	Workado	7	0.00
140	Ecanvasser	6	0.00
141	IBM Customer Experience	6	0.00
142	ATOMIZED	5	0.00
143	Business Logic Systems - InTelestage	5	0.00
144	AdCurve	5	0.00
145	AcuityAds	5	0.00
146	ProWorkflow	4	0.00
147	TidyMarketer	4	0.00
148	OnlineSales.ai	4	0.00
149	PUBLITRAC	3	0.00
150	WinningWare QuickLaunch	3	0.00
151	ShoutOUT	3	0.00
152	GloboMailer	3	0.00
153	Pareto Quantic	3	0.00
154	Orangear	3	0.00
155	Adobe Context Optional	3	0.00
156	PostHelpers	2	0.00
157	BrandingUI	2	0.00
158	Kickbooster	2	0.00
159	OfferIt	2	0.00
160	HandStack	2	0.00
161	MOOOSE	2	0.00
162	Brightspot Campaigner	2	0.00
163	Launchify	2	0.00